Most Americans Believe Sports Prediction Markets Are Gambling

March 31, 2026
(AsiaGameHub) - A recent national survey indicates that prediction markets continue to face challenges with public trust, particularly when sports contracts begin to resemble traditional betting. The poll revealed widespread apprehension regarding consumer protection measures, age restrictions, and whether these platforms should be subject to the same regulations as established sportsbooks. Key Findings Over 80% of Americans believe that sports betting on prediction markets is indistinguishable from gambling. More than 75% expressed concern that younger individuals could be exposed to gambling-related harm. Approximately 81% of respondents stated that prediction market platforms should adhere to state gaming regulations. Public Opinion Clearly Favors Gambling Classification The survey, commissioned by Gambling is Not Investing and conducted by Morning Consult, surveyed over 15,000 U.S. adults. It revealed a decisive public stance on this category, with the majority of participants not accepting the notion that sports event prediction markets are separate from gambling. Mick Mulvaney, executive director of the coalition, commented: “This polling confirms that the unchecked sports gambling occurring on prediction markets is a growing concern throughout America.” He further asserted that prediction markets are attempting to "disguise their sports betting products as a financial investment" while evading consumer protections like age limits. The age issue is particularly noteworthy. In most states, sportsbooks require users to be at least 21 years old to place sports bets. Prediction markets, however, fall under CFTC oversight, allowing access from the age of 18. Mulvaney summarized this point by stating: “Let’s face it, if it quacks like a duck, it’s sports betting.”The survey results also suggest a broader public reaction against the increasing visibility of prediction markets on social media and in public discourse. Despite gaining attention from significant political and business entities, the poll indicates that many Americans still prefer the sector to be regulated more like gaming than finance. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Alberta Confirms July 13 Start Date for Legal Online Gambling

March 31, 2026
(AsiaGameHub) - Alberta has officially designated July 13 as the commencement date for its regulated online gambling sector, providing private casino and sportsbook firms with a definitive timeline to begin operations under the province's new licensing structure. Dale Nally, the Minister of Service Alberta and Red Tape Reduction, communicated this date to stakeholders, formalizing expectations previously established by the regulator. Key Takeaways Alberta's regulated iGaming market is scheduled to debut on July 13. Prospective operators must finalize necessary agreements and satisfy compliance standards prior to the launch. Approximately 70% of current online wagering in Alberta is estimated to occur via unregulated or grey market platforms. Alberta Confirms July 13 Launch as Operators Finalize Preparations Minister Nally informed stakeholders that several tasks remain before the market goes live, particularly regarding contractual obligations and operational readiness. According to his correspondence, the Alberta iGaming Corp. is currently collaborating with operators on draft operating agreements, with the final versions anticipated by the middle of April. The Alberta Gaming, Liquor, and Cannabis Commission (AGLC) has notified interested parties that they must cease all unregulated operations and settle licensing fees by July 13. While extensions may be granted until October 13, these are reserved exclusively for operators who can demonstrate a clear, achievable plan for compliance that could not be completed by the initial launch date. The regulator further cautioned that failure to adhere to these directives could result in an operator being deemed ineligible for iGaming registration within the province.The significance of the July 13 date extends beyond Alberta's borders. Since 2022, Ontario has stood as the only Canadian province to implement a multi-operator regulated online gambling framework. Alberta is set to become the second, moving away from the lottery-monopoly model that remains the standard throughout most of the nation. The primary objective for the province is channelization. Essentially, Alberta aims to transition betting activity currently occurring on offshore or non-provincial websites into a regulated and taxable environment. Ontario has pursued a similar strategy, reporting that over 80% of its online gambling activity is now conducted through provincially regulated platforms. Currently, Play Alberta remains the sole provincially regulated site. This will shift significantly upon the market's opening, with major industry players such as FanDuel, DraftKings, and bet365 expected to participate. The AGLC has indicated that more than 50 operator sites have expressed interest in the market. Certain brands are already taking proactive steps. Companies including Caesars and theScore Bet have received authorization to begin pre-registering users, though the acceptance of deposits and wagers remains prohibited until the July 13 launch. FAQ When is the Alberta online gambling market scheduled to open? The regulated market is slated to launch on July 13. What changes will occur on the launch date? Private online casino and sportsbook operators will be permitted to launch under provincial regulation, ending the period where Play Alberta was the only authorized option. What is the motivation behind Alberta opening this market? The province intends to shift gambling activity away from black and grey market operators, bringing it under official provincial oversight and taxation. Are operators permitted to continue serving Alberta residents before July 13? The AGLC has instructed operators to discontinue unregulated activities by July 13, though some may be eligible for extensions until October 13 if they can provide a viable path to compliance. Which companies are expected to enter the market? The AGLC reports that over 50 operators have shown interest, with prominent names like FanDuel, DraftKings, bet365, Caesars, and theScore Bet already involved in discussions. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Louisiana Pushes Bill Tying Illegal Gambling to Racketeering iGame

Louisiana Pushes Bill Tying Illegal Gambling to Racketeering

March 31, 2026
(AsiaGameHub) - Louisiana legislators are taking steps to provide prosecutors with more robust tools to pursue illegal gambling cases. A measure that cleared the House would add multiple gambling-related offenses to the state’s racketeering legislation, making it simpler to classify large-scale operations as organized criminal activity, rather than addressing each infraction individually. Good to Know Louisiana House legislators approved HB 53 with overwhelming backing before advancing it to the Senate. The proposed legislation would incorporate multiple gambling-related offenses into the state’s racketeering statute. Prosecutors would have greater flexibility to pursue illegal gambling operations as coordinated criminal enterprises. House Bill 53, introduced by Representative Bryan Fontenot, cleared the Louisiana House on Monday with an 87-11 vote margin. The Senate subsequently held its first reading of the measure that same day, following an additional 86-11 vote, with a number of legislators choosing to abstain. The bill is currently listed on the Senate’s calendar for upcoming deliberation. To date, the measure has progressed with widespread backing, as Louisiana seeks more effective enforcement mechanisms for gambling-related cases. Additional Gambling Offenses Would Qualify for Racketeering Classification The legislation modifies the state’s racketeering structure by adding gambling-related offenses to the roster of crimes that can lead to racketeering charges. Under existing regulations, this list already includes specific behaviors linked to broader criminal patterns.HB 53 would expand this list to cover public gambling, computer-facilitated wagering, cockfighting-related betting, operation of electronic sweepstakes equipment, illegal betting by ineligible participants, and bribery of sports competitors. The core impact of the bill is clear. Rather than handling each gambling-related offense as an isolated incident, prosecutors would be able to construct cases based on the premise of a coordinated illegal operation. This provides the state with greater legal leverage in cases where gambling activity seems to be structured, ongoing, or connected across multiple separate acts. Louisiana is not the only jurisdiction taking this step. Legislators across multiple states have been working to address loopholes in gambling regulations and expand the application of existing criminal statutes in instances where illegal betting appears organized instead of being a one-off event.In Louisiana, the official legislative digest summed up HB 53 in plain language: current regulations will remain unchanged, but additional gambling-related offenses will be added to the state’s racketeering statute. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Evoplay Becomes Panel Sponsor at AffPapa Conference Madrid iGame

Evoplay Becomes Panel Sponsor at AffPapa Conference Madrid

March 31, 2026
(AsiaGameHub) - AffPapa is pleased to reveal that Evoplay has signed on as the sponsor for the “Women Redefining Leadership and Innovation in iGaming” panel at the 2026 AffPapa Conference Madrid. Scheduled for May 30 from 13:50 to 14:30, the session will be led by moderator Liga Tarasova. The panel features Marharyta Yerina, Valentina Baginya, Ayelet Shay, Diana Larina, and Roberta Nicholls, who will explore the vital contributions of women to leadership and innovation within the iGaming sector. Diana Larina, Evoplay’s Head of Marketing, remarked on the partnership: We are thrilled to be a panel sponsor for the AffPapa Conference Madrid 2026 and to participate in these significant industry dialogues. Such gatherings offer excellent platforms for exchanging knowledge, enhancing professional ties, and discovering new growth avenues in the affiliate and operator space. As a speaker, I plan to offer my perspectives on leadership, diversity, and how women are driving the industry forward. I am eager to engage with my fellow panelists and network with the professionals defining the future of iGaming. The AffPapa Conference Madrid is set to take place from May 18-20 at the Novotel Hotel Madrid, attracting over 1,500 participants for a premier affiliate-focused networking experience. Attendees can look forward to a diverse program designed to bridge the gap between affiliates, operators, and B2B providers. The schedule includes a padel tournament, speed-dating sessions, various panels, evening drinks, the AffPapa iGaming Awards 2026, and a final celebration featuring DJ Kryoman. Yeva Avagyan, Head of Commercial at AffPapa, stated: It is a pleasure to welcome Evoplay as a sponsor for this session. This is a crucial topic, and we are delighted to feature this dialogue at the AffPapa Conference Madrid. Participate in AffPapa’s largest affiliate event to date and check the official website for available sponsorship opportunities. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Gamblers Connect Marks Fifth Anniversary as Leading iGaming Media and Affiliate Brand iGame

Gamblers Connect Marks Fifth Anniversary as Leading iGaming Media and Affiliate Brand

March 31, 2026
(AsiaGameHub) - Gamblers Connect, the award-winning iGaming media and affiliate platform, is marking its fifth anniversary and now ranks among the most recognized affiliate media brands in the global iGaming industry. Gamblers Connect was founded with one clear mission: to build a transparent platform that prioritizes players. What started as a simple, straightforward concept quickly grew into something far more impactful. Within its first 12 months of operation, the company had already earned its first industry award. Since then, Gamblers Connect has continued to grow its offerings by launching new sections, tools and features, while consistently hitting key milestones and strengthening its visibility across major industry events, conferences and speaking platforms. The platform’s service suite was further enhanced with the launch of the Responsible Gambling Index, a proprietary evaluation tool that has become one of its defining core features, covering both casino operators and game providers. This ongoing progress has been reflected in widespread industry recognition, with multiple awards and nominations at leading industry events, including honors for Casino Affiliate of the Year, News Affiliate of the Year, Crypto Affiliate of the Year and Best Affiliate of the Year. Over the past five years, Gamblers Connect has evolved far beyond the traditional affiliate model. The platform now operates as a full-fledged iGaming media brand, producing a wide range of editorial content, industry news, interviews and B2B-focused coverage, serving both players and industry stakeholders equally. Gjorgje Ristikj, Founder of Gamblers Connect, commented: 2026 marks not just an anniversary, but a clear step forward for our brand. The launch of the GC Contributors Program, the introduction of the iHub, and an entirely new platform currently in development make clear where Gamblers Connect is headed – deeper integration across the industry, more ambitious in scope, and built to meet the needs of the next five years. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Americans Grow Familiar with AI But Remain Skeptical of Its Impact

March 31, 2026
(AsiaGameHub) - A recent Quinnipiac University survey reveals a significant divide in American attitudes toward artificial intelligence. While adoption of AI tools for tasks like research, writing, professional duties, and data analysis is rising, a majority remain distrustful of the technology and anticipate its negative impacts will outweigh the positive. Good to Know 76% say they trust AI rarely or only sometimes 70% think AI will reduce job opportunities 65% oppose AI data centers in their communities Americans Use AI While Doubting It Usage is increasing, but trust is not keeping pace. Just 27% of those polled now report never having used AI tools, a decline from 33% in April 2025. Despite this growth, a mere 21% state they trust information produced by AI most or nearly all the time, compared to 76% who trust it infrequently or only occasionally. “The contradiction between use and trust of AI is striking,” noted Chetan Jaiswal, a Quinnipiac computer science professor. “Fifty-one percent say they use AI for research, and many also use it for writing, work, and data analysis. But only 21 percent trust AI-generated information most or almost all of the time. Americans are clearly adopting AI, but they are doing so with deep hesitation, not deep trust.” Apprehension about AI is also widespread. Only 6% expressed high excitement about the technology, whereas 62% said they were not very or not at all excited. Concurrently, 80% indicated they were very or somewhat concerned. Millennials and baby boomers emerged as the most anxious demographics, followed closely by Gen Z.This sentiment extends to expectations for daily life. Approximately 55% believe AI will cause more harm than good in everyday situations, with only about one-third saying it will bring more benefit than harm. Jobs and Data Centers Add to the Pressure Anxieties over employment seem to be intensifying. Roughly 70% believe progress in AI will decrease job opportunities, with just 7% saying it will generate more jobs. Last year, the figures were 56% expecting fewer jobs and 13% expecting more. Gen Z showed the greatest pessimism, with 81% anticipating a decline in employment. “Younger Americans report the highest familiarity with AI tools, but they are also the least optimistic about the labor market,” stated Tamilla Triantoro, a Quinnipiac professor of business analytics and information systems. “AI fluency and optimism here are moving in opposite directions.” Nevertheless, individuals perceive a greater threat to the overall job market than to their personal positions. Among working Americans, 30% worry AI could render their own job obsolete, an increase from 21% the previous year.“Americans are more worried about what AI may do to the labor market than about what it may do to their own jobs,” Triantoro observed. “People seem more willing to predict a tougher market than to picture themselves on the losing end of that disruption — a pattern worth watching as the technology moves deeper into the workplace,” Perspectives on related infrastructure are similarly unfavorable. About 65% would oppose the construction of an AI data center in their local area, citing significant electricity consumption and water needs as primary worries. Confidence in institutions also remains low. Two-thirds of respondents feel companies are not adequately transparent about their AI use. A separate two-thirds believe the government is not doing enough to oversee the technology. “Americans are not rejecting AI outright, but they are sending a warning,” Triantoro concluded. “Too much uncertainty, too little trust, too little regulation, and too much fear about jobs.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Meta Trials Instagram Plus in Select Countries iGame

Meta Trials Instagram Plus in Select Countries

March 31, 2026
(AsiaGameHub) - Meta has begun a trial of a paid subscription service for Instagram, named Instagram Plus, in a limited number of countries, as reported by TechCrunch. This test introduces enhanced Story capabilities and represents a new avenue for Meta as it investigates subscription models for its platforms, including Instagram, Facebook, and WhatsApp. Good to Know Instagram Plus offers Story functionalities not available in the standard version of the app. It is reported that users can view a Story without the creator being notified. Posts on social media suggest the test is active in Mexico, Japan, and the Philippines, with pricing specific to each country. Meta Adds Paid Story Features to Instagram Test Stories are the primary focus of this new test. Subscribers to Instagram Plus gain the ability to watch Stories anonymously and also access data on how many times their own Stories have been rewatched. According to TechCrunch, subscribers can also search through their viewer lists, eliminating the manual process of scrolling through every name. The service also provides subscribers with greater control over their Story's audience. Beyond the standard Close Friends list, users can create an unlimited number of custom audience lists, selecting different groups for different posts. Additionally, users can extend a Story's lifespan by an extra 24 hours and highlight one Story each week to feature it at the beginning of their Stories tray for their followers. Meta is also evaluating a set of more expressive features within the same subscription. Subscribers can send an animated Superlike on Stories posted by others, introducing a new paid method of interaction within the app. Collectively, these features indicate Meta is gauging user willingness to pay for enhanced privacy settings, greater visibility, and more sophisticated tools for managing Story sharing.While Meta has not officially confirmed the test markets, TechCrunch states that social media posts point to Mexico, Japan, and the Philippines. User-shared screenshots reveal a monthly cost of MX$39 in Mexico, ¥319 in Japan, and PHP 65 in the Philippines. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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US Labor Proposal Unlocks 401k Access to Bitcoin

March 31, 2026
(AsiaGameHub) - A new proposition from the U.S. Department of Labor could simplify the process for retirement schemes to incorporate Bitcoin and other digital assets. If adopted, this regulation would offer plan administrators a more defined route to evaluate cryptocurrencies within 401(k) accounts, which represent a significant portion of long-term investment capital in the United States. Key Information This proposition has the potential to introduce cryptocurrencies to a 401(k) market valued at approximately $10.1 trillion Administrators of these plans would still be required to assess expenses, ease of conversion to cash, intricacy, and returns A 60-day period for public feedback precedes the potential adoption of any definitive regulation Cryptocurrency Nears the U.S. Retirement Sector Instead of causing immediate market transformation, the proposition outlines the methodology fiduciaries should employ when evaluating investment choices for retirement programs. Digital assets are characterized in the preliminary document as an innovative investment class encompassing cryptocurrencies like Bitcoin and other digitally storable and transferable tokens. Historically, 401(k) offerings predominantly focused on equities and fixed-income securities. Within this updated structure, plan administrators would have greater latitude to consider cryptocurrencies and other non-traditional assets when constructing investment portfolios for employees. U.S. Labor Secretary Lori Chavez-DeRemer stated that the proposal “illustrates how retirement schemes can evaluate offerings that more accurately mirror the contemporary investment environment.” She further commented that an expanded selection would represent “a significant triumph for American employees, retirees, and their households.”The financial implications are substantial. Americans possessed approximately $10.1 trillion in 401(k) plans by the close of 2025, as reported by the Investment Company Institute. A year prior, this sum was $9 trillion. Even a minor allocation towards Bitcoin could channel considerable capital into the cryptocurrency market. A retirement fund serving tens of thousands of employees would only require a 1% Bitcoin allocation to funnel millions of dollars into digital assets. The financial industry has already been gradually moving in this direction. Last October, Morgan Stanley informed its 16,000 financial advisors, who manage $6.2 trillion, that they were permitted to suggest crypto investments to their clientele. The institution has suggested an allocation range of 2% to 4%. BlackRock has adopted a more conservative stance, recommending a 1% to 2% range. Trump's Directive Underpins the Proposition This preliminary regulation stems from an executive order issued by President Donald Trump in August. That directive instructed the Department of Labor and the SEC to broaden opportunities for retirement investments linked to alternative assets, including cryptocurrencies. SEC Chair Paul Atkins declared on Monday that it was “a vital objective” to provide U.S. investors with access to varied investments capable of leveraging innovation and economic expansion.The Labor Department further indicated that while retirement plan administrators already possessed the authority to consider alternative investments, very few had actually done so. According to the proposed regulation, they would be required to scrutinize elements such as returns, charges, ease of conversion to cash, and intricacy prior to incorporating crypto offerings. Immediate objections emerged. Senator Elizabeth Warren cautioned that the initiative might expose employees to volatile assets. “With vulnerabilities emerging in the private credit sector and cryptocurrency values continuing to decline, Trump has chosen this moment to inject these hazardous assets into Americans’ 401(k)s,” Warren commented. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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BGaming Launches Sugar Merge Up Slot

March 31, 2026
(AsiaGameHub) - BGaming has launched Sugar Merge Up, a new slot game that expands on the gameplay foundation of Merge Up 2 while adding an extra layer of bonus content. This new release brings back the iconic Merge Up mechanic, set in a candy-themed experience built around cluster pays, cascading symbols, and feature-driven play. Good to Know Sugar Merge Up uses a 6×6 cluster-pay grid that is filled with candy-themed symbols The Bubblegum symbol can eliminate up to 8 adjacent symbols before transforming into a Scatter Players can unlock up to 30 free spins and choose from six different Buy Bonus options BGaming Grows Its Merge Up Series With a New Candy Theme Sugar Merge Up transports players into a bright, candy-colored world fronted by a jelly bear mascot, but the core focus of the game remains its unique mechanics. BGaming brings back its beloved Merge Up feature, where winning symbols merge into the next highest-paying symbol after a cascade. This opens up opportunities for more winning combinations and larger follow-up wins. One of the biggest new additions to the game is the Bubblegum symbol. When it lands on the grid, it can explode and remove up to 8 surrounding symbols, then boosts multipliers for those cells before converting into a Scatter. Scatters unlock the Free Spins bonus round, with up to 30 free spins available for players to trigger. During the bonus round, players can extend the feature by landing three or more additional Scatters.BGaming also includes six separate Buy Bonus options for players. Chance ×2 is priced at 1.2 times the player's stake. Random Booster costs 10 times the bet and adds random multipliers of up to ×128 on every spin. Booster ×16 costs 40 times the stake and places ×16 multipliers across the full grid on every spin. The three dedicated Free Spins Buy Bonus options range in price from ×100 to ×500. Julia Alekseeva, CPO at BGaming, said: “Sugar Merge Up takes everything players loved about Merge Up 2 and makes it even sweeter. The extra bonus features boost player engagement, while the multiple Booster and Buy Bonus options ensure there is plenty of flexibility for different play styles. “The candy theme is always a hit with players, and given the explosive and colourful nature of the Merge Up mechanic, it was only a matter of time before the two were combined.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Dominican Republic moves ahead with unified gambling regulatory framework iGame

Dominican Republic moves ahead with unified gambling regulatory framework

March 31, 2026
(AsiaGameHub) - The Dominican Republic is modernizing its gambling industry by merging two significant legislative bills into a single, unified regulatory framework. Senator Pedro Catrain introduced a comprehensive gaming bill covering various types of gambling, while Senator Félix Bautista proposed a more specific bill focused on sports betting. The aim of this legislation is to address inconsistencies and establish a complete structure for overseeing all gambling activities in the country. Over the past several months, lawmakers have been revising numerous provisions in both proposals as part of the consolidation effort, making substantial progress toward developing a unified gambling regulatory model. Both legislative initiatives share common objectives related to enhancing oversight and market integrity. The consolidated legislation will provide: Clear guidelines for licensing and supervision Strengthened enforcement mechanisms Safeguards for players' rights Measures to prevent fraud In addition to clarifying regulations for licensing and overseeing casinos on cruise ships, vessels carrying over 2,000 passengers will now need a formal permit to remain in Dominican territorial waters for more than six consecutive hours. This measure acknowledges the significant contribution of cruise ship tourism to the Dominican Republic's growing tourism sector, which welcomed nearly three million visitors in 2025 through cruise line travel. Regulatory bodies have also expressed concerns about financial crime linked to cruise ship casinos. To mitigate these risks, the proposed changes would apply the same compliance standards to cruise ship casinos as those for land-based casinos in luxury hotels. This approach is intended to reduce instances of money laundering and other illicit financing activities associated with gaming. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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METABORA GAMES Debuts BORA DEEPS v2.0

March 31, 2026
(AsiaGameHub) - METABORA GAMES has unveiled BORA DEEPS v2.0, an enhanced iteration of its worldwide gamer interaction platform, designed to integrate gameplay with incentives throughout an expanded blockchain gaming environment. This latest update introduces additional game-connected quests, readily playable minigames, and a Scratch functionality intended to sustain player involvement within the platform. Good to Know BORA DEEPS v2.0 extends its capabilities beyond simple task fulfillment and prize accumulation The new version incorporates the DEEPS Minigame, allowing players immediate access without requiring any downloads METABORA GAMES has also rolled out a Scratch feature, linked to points acquired through platform engagement BORA DEEPS v2.0 Enhances Player Interaction with Deeper Features A more robust Quest system forms the core of this update. Moving beyond a straightforward structure where users finish tasks and gather BORA-denominated rewards, BORA DEEPS v2.0 now integrates missions more intimately with actual gameplay. METABORA GAMES stated its objective is to provide players with quests that align more effectively with their playing styles, simultaneously connecting these activities to wider ecosystem participation. The introduction of DEEPS Minigame is also a component of this launch. Users are able to launch and engage with these mini-games directly within the platform, eliminating the need for any downloads. This offers players a quicker access point and establishes an additional avenue for interacting with BORA DEEPS while accumulating rewards. METABORA GAMES has additionally incorporated a Scratch feature. Participants can utilize points accumulated from platform activities, including those gained from mini-games, in a raffle-like mechanism. This provides the platform with an extra element for recurring use and introduces yet another reward cycle, complementing quests and gameplay.The company indicated that BORA DEEPS v2.0 is designed to foster enhanced user retention via a continuous loop of involvement, incentives, and subsequent returns. This strategy is underpinned by user-generated content, as METABORA GAMES seeks to transform player actions into sustained ecosystem participation. Concurrently, the company intends to broaden the real-world applications for the BORA token and augment its utility throughout the wider network. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Norway Unveils Four-Year Initiative to Tackle Gambling-Related Issues iGame

Norway Unveils Four-Year Initiative to Tackle Gambling-Related Issues

March 31, 2026
(AsiaGameHub) - Norway has launched a four-year initiative aimed at reducing gambling's societal impact, with the program running through 2029. This action plan focuses on creating more prevention campaigns, improving treatment availability, and advancing research, instead of amending current gambling legislation. A key target group is young people aged 9 to 25, as well as other high-risk populations. The plan involves school outreach programs, digital awareness initiatives for youth, and supplying resources to help parents, educators, and communities recognize potential warning signs. Support services will also be strengthened by improving access to a toll-free helpline and broadening the availability of free, remote treatment options. The project's overarching goal is to implement a public health strategy across communities to address gambling-related issues, thereby helping to reduce and prevent gambling addiction and offer better support to at-risk individuals. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Success Universe Reports $52 Million Loss Following Ponte 16 Writedown iGame

Success Universe Reports $52 Million Loss Following Ponte 16 Writedown

March 31, 2026
(AsiaGameHub) - In the 2025 fiscal year, Success Universe Group reported a net loss of HKD 410.4 million (USD 52.4 million), reversing the HKD 93.4 million (USD 11.9 million) profit it earned in 2024. This downturn is mainly attributed to impairment charges linked to Ponte 16, its former satellite casino in Macau. The primary driver of the company’s annual decline was an impairment charge of HKD 340.7 million (USD 43.5 million) on its ownership stake in Ponte 16, which made up about 83% of the Group’s total fiscal year loss. The Group also recorded a prorated loss of HKD 3.8 million (USD 485,000) from its Ponte 16-related associates—contrasting with the HKD 112 million equity contribution those associates provided in the fiscal year ending December 30, 2024. The official closure of Ponte 16 casino was announced on November 29, 2025, because the involved parties (SJM Resorts Limited) could not finalize a full acquisition agreement. SJM Resorts had previously signaled interest in buying multiple satellite casinos before the December 31, 2025 deadline, but ultimately only went through with the acquisition of L’Arc Casino. On its Ponte 16 investment, Success Universe stated: While the Group expects a significant negative impact on its share of results from associates following the halt of Casino Ponte 16’s operations, it remains committed to its investment in the Ponte 16 project. Ponte 16’s strategic focus will shift to maximizing the value of non-gaming assets while continuing to explore new hospitality and leisure-entertainment opportunities to drive sustainable long-term value. Despite these losses, the company saw an approximate 16% year-on-year increase in total revenues from its other business segments—including travel services, property investments, and financial assets—reaching HKD 59.7 million (USD 7.6 million). This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Star finalizes $390 million refinancing agreement with WhiteHawk to strengthen liquidity iGame

Star finalizes $390 million refinancing agreement with WhiteHawk to strengthen liquidity

March 31, 2026
(AsiaGameHub) - The Star Entertainment Group confirmed on Thursday that it has finalized a $390 million refinancing agreement with WhiteHawk Capital. This refinancing will provide the company with an extra $50 million in liquidity by restructuring its current debts and offering the option to refinance new obligations. The three-year facility incorporates a tiered minimum liquidity requirement, starting at AU $50 million for the initial 12 months, then rising to AU $75 million, and further to AU $100 million after 18 months. Furthermore, the refinancing outlines a timeline for anticipated financial reporting obligations, which include: December 2026 – Asset coverage stipulations, March 2027 – EBITDA conditions, March 2028 – Commencement of quarterly amortization. Star anticipates finalizing this refinancing by May 15, 2026, to meet the terms linked to waivers previously granted by its senior lenders. This refinancing forms part of a wider corporate restructuring. Bally’s Corporation and its affiliates invested AU $300 million into Star’s operations in August 2025, leading to a change in its ownership framework. Moreover, Star has undertaken various management adjustments and enacted cost-reduction strategies, such as office closures and workforce reductions. The company is also actively pursuing an exit from its stake in the Queen’s Wharf Brisbane joint venture, contingent on its creditors releasing the AU $700 million debt guarantee. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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MAC’26 – The Largest iGaming and Affiliate Conference in Europe iGame

MAC’26 – The Largest iGaming and Affiliate Conference in Europe

March 31, 2026
(AsiaGameHub) - In 2026, MAC is set to once again gather leading iGaming and affiliate professionals in Yerevan. Attendees can look forward to upgraded zones, an enhanced program, expanded networking opportunities, and, naturally, warm reconnections with long-time friends and colleagues. For nearly a decade, MAC has stood as a premier event in the industry, bringing together those who truly generate profit from traffic. Each year, the conference serves as a central meeting point for media buyers, traffic arbitrage teams, advertisers, affiliate programs, adtech companies, fintech projects, and crypto entrepreneurs. The conference unites both Russian-speaking teams, known for their substantial traffic volumes, and international brands seeking to scale and penetrate new markets. For three days, Yerevan transforms into the city of MAC – a dynamic environment where interactions extend beyond the exhibition area to hotels, restaurants, private gatherings, and parties. Why Attend MAC’26 If you believe the affiliate industry's epicenter lies solely in the US and Western Europe, consider this insight: some of the highest volumes, quickest tests, and most impressive returns on investment frequently originate far from London or Las Vegas — specifically, within the CIS region. The unique value CIS teams offer international brands: Enter new geographical markets in days, not months Launch campaigns in various sources without needing extensive manuals Confidently operate within high-risk verticals Achieve rapid scaling These teams have developed their expertise amidst restrictions, fluctuating regulations, and continuous bans. This isn't merely a method of operation; it's a distinct mindset. If you wish to engage with these teams directly, there's no need to scour Telegram channels or private chats – they all converge at MAC’26. Over 5,000 participants from across the globe – an unparalleled chance to connect with a significant portion of the industry in one location and forge new relationships More than 20 international experts – offering practical insights, authentic case studies, and actionable strategies Over 200 booths and lounges – a space to encounter competitors, partners, familiar faces, and future collaborators Legendary parties and afterparty – featuring headliners, bars, and hookahs in an atmosphere where professional contacts effortlessly evolve into friendships VIP tickets include access to the afterparty – highly recommended. Event Schedule May 25 – Pre-conference party and associated side events May 26 – Primary conference day and additional side events May 27 – Concluding conference sessions and the renowned afterparty Who Should Attend The conference provides significant value for professionals in: iGaming Affiliate marketing Traffic arbitrage AdTech and performance marketing Facebook advertising Fintech and crypto projects Digital entrepreneurship If your work is in iGaming or affiliate marketing and you are seeking a venue where East meets West, the iGaming & Affiliate Conference MAC’26 is for you. It presents a unique opportunity for international brands to meet leading Russian-speaking media buying teams and establish partnerships that can unlock new markets. MAC’26 Speakers Each year, the organizing team endeavors to assemble a truly impactful lineup of speakers from around the world – experts who possess proven strategies for generating substantial revenue in iGaming & Affiliate marketing. Confirmed speakers include: Stefan Muehlbauer – Director of the Dating Advertiser “Masters in Cash”, CEO of Affpal. Van Oakes – international performance marketing expert, CEO of Tuff Ring and GOAT Media. Anca Andreica – CEO of MaxWeb, author of Affiliate Insider, TEDx speaker, strategist behind $300M+ annual campaigns. Anton Khomenok – entrepreneur, marketer, founder of X6 GROUP, and creator of a popular expert YouTube channel. Filipp Levin – Telegram Ads specialist, head of eProfit.me (masterclass!). Why Yerevan? A safe, welcoming, and vibrant urban center Direct flights available from numerous major Western cities – simplifying logistics and avoiding visa complications An ideal neutral hub for international networking For Exhibitors 70% of exhibition booths are already reserved If you intend to exhibit, now is the optimal time to secure your space and ensure maximum audience engagement May 25-27, Yerevan, Meridian Expo MAC’26 – Position yourself at the core of the industry. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Altenar at NEXT Summit New York: The Expectations of the Next Generation of Bettors iGame

Altenar at NEXT Summit New York: The Expectations of the Next Generation of Bettors

March 31, 2026
(AsiaGameHub) - On March 11, Matthew Ferrara, Altenar’s North America Sales Manager, took part in the Fireside Chat: The Next Generation of Sports Bettors at NEXT Summit New York, alongside representatives from Fanatics and Stokastic. The session centered on a major industry shift: a new cohort of bettors who grew up with mobile-first, instant, digital-native experiences – and they expect sports betting to meet that same standard. Betting is now integrated into the entertainment ecosystem For this new generation, betting has never been an offline, slow activity. It has always been mobile, on-demand, and woven into their daily digital habits. As discussed during the panel, betting is no longer solely about placing a wager. It is a component of a broader entertainment experience – shaped by social interaction, real-time engagement, and community. Users do not only bet. They also: talking through betting picks in group chats reacting to live events together as a community engaging with related content alongside their betting activity For operators, this shifts the core role of the product. It is no longer just a standalone tool – it becomes an integral part of the overall user experience. User expectations are shaped outside the betting industry One of the key themes from the discussion was that sportsbooks are no longer competing only with one another. User expectations are formed by the highest-performing digital products across all industries. Speed, simplicity, and seamless UX are no longer competitive advantages – they are default expectations for users today. Any friction, especially during peak high-demand moments, directly impacts user retention rates. Personalization is growing increasingly critical Matthew Ferrara highlighted an unaddressed gap that still exists across many sportsbook products: how content and betting markets are presented to users. Matthew Ferrara, Altenar’s Sales Manager for North America, said: If you visit a sportsbook and there are 3,000 available options, this can feel incredibly intimidating for the casual recreational user. Every digital product we use today is tailored to us based on our past interactions. Sports betting should be no different. The core challenge is not the total number of betting markets, but the lack of clear structure and relevant personalization. For the new generation of bettors, who are accustomed to personalized feeds across all their digital platforms, sportsbook interfaces need to evolve in this same direction. For Altenar, this means focusing on: delivering relevant betting markets faster reducing how much manual search users need to do building a more intuitive, user-led experience Building products around operator needs A key point emphasized throughout the discussion was the critical importance of flexibility. In a constantly shifting market, product development cannot remain static. Altenar’s product roadmap is shaped by: operator requirements market dynamics competitive insights and continuous product evolution based on market demand Ferrara added: We look at the broader digital landscape and ask: what do users expect today, how are products evolving across social media, ecommerce, AI and everyday digital applications – and how do we bring those same standards into the sportsbook experience. The direction of the market is clear. The next generation of bettors is not adapting to existing sportsbooks. Sportsbooks need to adapt to them. That means: less user friction more relevant experiences more intuitive interfaces and stronger integration with how users already consume digital content in their daily lives Operators that move in this direction will be better positioned to engage and retain users in an increasingly competitive market landscape. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Washington state files suit against Kalshi over unlawful gambling allegations

March 30, 2026
(AsiaGameHub) - Washington State has initiated legal proceedings against Kalshi, claiming the gambling firm operated unlawful online betting through its public event contracts trading platform. The complaint was filed on March 27 and states that Kalshi permits its users to place wagers on a variety of upcoming events. The lawsuit notes that the platform provides markets for sports, elections, entertainment, and public broadcasts—all accessible through its website and mobile applications. The state argues that Washington residents aged 18 and older can deposit funds, place bets, and use the platform across the state, while Kalshi generates revenue by charging transaction and service fees. Upon receiving the complaint, Kalshi transferred the lawsuit from King County Superior Court to the U.S. District Court for the Western District of Washington in Seattle. The company believes the case should fall under federal regulation, specifically the Commodity Exchange Act. The lawsuit claims that after its 2021 launch, Kalshi quickly expanded its offerings from limited market trading to include geopolitical events, sports betting, and more. Additionally, it states the company began offering spread bets, totals proposition bets, and combination wagers—parlay-style bets that use request-for-quote pricing. Washington officials also accuse the platform of enabling wagers on local political races, college basketball games, and even non-sports topics such as public hearings and global political developments. The state maintains these activities fit its definition of gambling, as well as professional gambling and bookmaking. The lawsuit also highlights Washington’s stringent gambling regulations. Online betting is illegal in most cases, with exceptions like tribal sports betting—which must occur only on tribal lands. Regulators have taken action in the past against operations they deemed illegal, including sweepstakes and social casino models. The complaint requests various forms of relief, including a ruling that Kalshi’s operations are illegal, a permanent injunction, monetary damages, and reparations. It further demands an audit of Washington-based users and the recovery of funds allegedly lost by state residents. A key focus of the lawsuit is product design and public health concerns. The state argues that Kalshi’s platform includes features like notifications, social tools, and leaderboards that could encourage compulsive betting. It also expresses concern about marketing strategies aimed at younger audiences and claims the platform blurs the line between financial trading and gambling. In its motion to transfer the case, Kalshi primarily addresses legal jurisdiction in its brief response to the allegations. The firm states it is a federal derivatives exchange regulated by the Commodity Futures Trading Commission (CFTC). It notes the case involves federal legal questions, such as whether state gambling laws apply to event contracts traded on a regulated market. Kalshi further noted that several federal courts are currently hearing similar lawsuits and emphasized its transfer was timely, as the company had not yet been formally served when the case was moved. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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End2End Seeks Brazil’s Bingo Opportunity with Strong Network Presence at BiS SiGMA South America iGame

End2End Seeks Brazil’s Bingo Opportunity with Strong Network Presence at BiS SiGMA South America

March 30, 2026
(AsiaGameHub) - End2End, a global technology provider exclusively focused on multiplayer bingo solutions, is set to expand its network presence across Brazil at BiS SiGMA South America 2026, taking place from April 6–9 at the Transamerica Expo Center in São Paulo. As Brazil’s regulated gaming evolves and operators expand their digital portfolios, bingo is becoming one of the most interesting complementary verticals for licensed operators. Brazil has a deep-rooted cultural connection to bingo, and as the market matures, the opportunity to bring modern, multiplayer bingo experiences into the digital environment is significant. End2End is in Sao Paulo to showcase its expertise in the Brazilian market and speak with potential new white-label partners for the End2End Bingo Network. The company is also looking to expand its affiliate partnerships and distribution reach, working with operators and affiliates looking to differentiate their offering through bingo. Founder and CEO Alejandro Revich and Chief Commercial Officer Pablo Bonifacich will be on-site throughout the event to meet with operators, affiliates and partners exploring new product opportunities within the Brazilian ecosystem. End2End is exclusively dedicated to the multiplayer bingo vertical. The company’s technology has been designed as a true end-to-end solution, combining its proprietary platform, Player Account Management (PAM), and network infrastructure to enable operators to deploy scalable bingo environments across mobile, online and physical retail locations. Alejandro Revich, Founder and CEO of End2End, said: Brazil is one of the most exciting markets in the world right now, and with our certification secured, we believe bingo will play a significant role as operators look to build out their product offering. The cultural affinity for bingo here is undeniable, and the digital infrastructure is ready. At BiS SiGMA, we want to show operators and affiliates exactly how our network model works and why End2End is the partner to bring bingo to life in Brazil. We’re here to grow our network, expand our partnerships and demonstrate that when it comes to bingo in Brazil, End2End is the clear choice. All End2End technology, including its multiplayer bingo platform and proprietary PAM, is certified for Brazil and compliant with GLI-19 standards, reinforcing the company’s commitment to compliance and regulated market requirements. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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REEVO expands its presence in Italy through a partnership with StarVegas

March 30, 2026
(AsiaGameHub) - Following this agreement, StarVegas players will gain access to titles from REEVO’s latest collection, including Leprechaun Hold & Win, Mackereels Catch Them All, and Hot Chilli Party. The integration of these new titles is expected to not only enhance the operator’s content library but also contribute to player acquisition and retention. This collaboration follows a series of other agreements recently secured by REEVO, including partnerships with prominent industry players like Betsson Group and Comtrade Gaming. These strategic moves underscore the vendor’s commitment to expanding its presence in regulated markets. Karl Grech, Head of Business Development at REEVO, said: Italy is a highly competitive and dynamic market, and we are proud to bring our games to StarVegas players. This collaboration exemplifies our commitment to delivering high-quality content that drives engagement, contributes to operator success, and creates long-term value. Paolo Marchi, Brand Manager at StarVegas, added: The integration of REEVO within StarVegas marks a significant milestone in our growth strategy for Italy. By combining a strong content portfolio with trusted partners, we aim to further strengthen our market position and offer players an even more complete and diversified gaming experience. We are excited to commence this collaboration and explore new opportunities together. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Highlight Games Collaborates with Bulletproof to Develop Serie A Slot for Italy

March 30, 2026
(AsiaGameHub) - Highlight Games, a leading developer of video virtual and instant win game software, is teaming up with Bulletproof Games to launch a Serie A slot game tailored specifically for the Italian market. Under the agreement, London-based Highlight Games will grant Bulletproof Games access to its Serie A footage archive, with the latter responsible for developing the slot game. The game will then be released in Italy through Yggdrasil Gaming’s platform. This marks a first for Highlight Games, as the company has previously only used its sports video content for virtual sports. Its SoccerBet product has performed exceptionally well in Italy, leading the company to believe that similar content in slot games could achieve comparable success. Steven Holmes, CEO of Highlight Games, said: I’m thrilled to share this exciting update in our roadmap, which enables us to expand the reach of our premium content beyond virtual sports. SoccerBet is Italy’s top-performing virtual sports product, and we’re confident that the appeal of incorporating archive Serie A footage in games will transfer just as successfully to slots and casino settings—something that’s already been proven in sportsbooks. Craig Ball, Managing Director at Bulletproof Games, added: This partnership lets us merge Highlight Games’ extensive Serie A content archive with Bulletproof’s expertise in crafting engaging slot experiences. We’re confident that together we’ll create a product that resonates strongly with Italian slot players and are eager to launch it later this year. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Sports Betting Legalization Linked to Increasing Household Financial Strain According to a New Federal Reserve Study

March 30, 2026
(AsiaGameHub) - A recent study from the Federal Reserve Bank of New York presents challenging figures for legislators and industry operators. The report associates the legalization of sports betting with declining household credit health, with particularly pronounced effects among younger adults and in states permitting mobile wagering. Good to Know The New York Fed observed that overall delinquency rates increased by approximately 0.3 percentage points from a baseline of 10.7% following legalization. For borrowers under the age of 40, credit card delinquencies increased by roughly 1 percentage point, while auto loan delinquencies rose by about 0.5 percentage points. Spillover effects were also detected near state borders, where neighboring counties in non-legal jurisdictions experienced betting activity equivalent to roughly 14% to 15% of the direct impact. New York Fed Quantifies the Negative Impacts The study looks beyond the conventional argument that regulation is preferable to prohibition and that tax revenue validates the model. Instead, researchers analyzed the changes in credit health following the introduction of legal sports betting. Their conclusion was unequivocal: delinquency rates rose in states where betting is legal and also increased, though to a lesser degree, in adjacent areas where it remained illegal. Mobile accessibility appears to be a primary pressure point. Federal Reserve researchers found that legalization caused a sharp spike in sportsbook deposits, with the broader impact being more severe in regions allowing betting via phone compared to those limited to physical venues. This is crucial because major US operators have built their market around app-based customer acquisition and recurring deposits. The demographic divide is equally evident. Borrowers under 40 were the main drivers behind the rise in credit stress, and the implied effect on new bettors was significantly higher than the population average. The paper notes that only about 3% of individuals begin betting after legalization, but for this group, the implied increase in delinquency is around 10 percentage points, roughly double the baseline rate. Another finding holds significant weight for state politics. Residents living near legal states continued to cross borders to place bets, leading to increased betting activity and financial strain in nearby non-legal counties. This creates a familiar cycle of pressure: a state may experience some of the negative impacts even before legalizing, without the benefit of collecting any tax revenue.The paper does not call for a ban. Instead, it offers regulators a clearer map of where the harm appears to be concentrated: younger adults, mobile access, and newly acquired bettors. For operators, this is likely to intensify the debate regarding deposit limits, cooling-off mechanisms, and the true effectiveness of responsible gambling controls. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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